Prof. Ramanan Balakrishnan

Prof. Ramanan Balakrishnan

[icon name=”book” class=”” unprefixed_class=””] Professor

[icon name=”book” class=”” unprefixed_class=””] Marketing, Branding and Advertising

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Published Paper: Impact of Games on the Performance and Engagement of Employees of the IT Industry

International Journal of Game-based Learning

Article published: Corporate Citizen Name of article : Are you a CEO?


NMIMS University –
-Associate Professor – MBA Technology Management MPSTME
-Associate Dean – School of Branding and Advertising
- Programme Chair – MBA Digital Transformation

Subject matter expert and courses taught.
- Strategic Management
- Balanced Scorecard
- Performance Management
- Marketing Management
- Advertising & Film Making
- Brand Management
- Design Thinking and Innovation
- Integrated Marketing Communication
- Creativity and Ethical Marketing
- Business of Films
- Organisational Behaviour
- Leadership
- Business Simulation- LIVE THE MBA

Students get to play the role of CEO/CFO/CMO and operate a virtual company in a market and face challenges with competition.  Students get a real-world experience. Prepares students to face real world challenges and take decisions for business. Students gets the taste of sales, marketing, operation, and finance decision experience

Devi Ahila Vishwa Vidyalaya University, (Mhow) Indore
Bachelor of Electronics, 1988

IMM, New Delhi
Post Graduate Diploma in Marketing Management, 1990

Post Graduate Diploma in Business Administration.
K C College